Advertising, Sponsorships, & Trademarks

Become a partner with Willard School District and connect your business with more than 4,200 students, 700 employees, and thousands of families throughout the Willard and Springfield communities. Your investment helps create exceptional opportunities for students while increasing your organization's visibility across one of southwest Missouri's most engaged school communities.

Reach Your Audience

• Showcase your business through high-visibility advertising and sponsorship opportunities across district events, athletics, fine arts, digital platforms, publications, campuses, and more. Connect with families, students, staff, and community members throughout the year.

Invest in Student Success

• Every sponsorship helps enhance educational experiences, student programs, athletics, fine arts, and special events. Your partnership demonstrates a commitment to the students, staff, and families who make up the Willard community.

Build Your Brand

• Align your business with a trusted public school district recognized for academic excellence, outstanding student programs, and a strong tradition of community support. Sponsoring Willard Schools reinforces your commitment to investing locally.

Flexible Partnership Opportunities 

• Whether you're looking for year-round visibility, event sponsorships, digital advertising, or athletic partnerships, we offer opportunities designed to fit a variety of marketing goals and budgets.

Year-Round Visibility

• From the first day of school to graduation, Willard Schools hosts hundreds of events and activities throughout the year. Our sponsorship opportunities provide consistent exposure that keeps your business in front of the community long after a single event ends.

Thank You to Our Partners

We are grateful for the businesses and organizations that invest in Willard School District. Their support helps create meaningful opportunities for students while strengthening the connection between our schools and the communities we serve.

Ready to Partner with Us?

To learn more about advertising and sponsorship opportunities or to find the partnership that best fits your business, contact:

Scott Lygrisse
Communications & Partnerships Specialist:
scottlygrisse@willardschools.net
417-860-1033

Use of the Willard School District Logo

The Willard School District's Boxed W, Tribal W and Tiger Head logos are federally trademarked and represent the district's brand and identity.

Use of these logos on merchandise, promotional materials, or commercial products is reserved for approved district partners and requires a written licensing agreement with Willard School District. Businesses interested in using the logos must participate in the district's sponsorship program with a minimum annual investment of $2,500.

This partnership helps protect the integrity of the Willard brand while ensuring sponsorship dollars directly benefit our students, schools, and programs.

For more information about logo licensing or sponsorship opportunities, please contact:

Heather Harman-Michael
Director of Communications & Public Relations
heathermichael@willardschools.net
417-742-2584